VELVET FACTORY
A SPACE FOR SOUND, IMAGE, PERFORMING ARTS, MULTIMEDIA | RIMINI ITALY
Rimini’s Velvet Rock Club expands with the creation of Velvet Factory: a creation lab and a residence place in a 2500 mq space on Rimini’s hills, a few minutes from the sea. From sound to cinema (with a particular attention on documentary, animation and live cinema), passing through performing arts (dance, music, theatre), radio, visual arts, design, architecture, words, philosophy. For a culture of the creative city and the cultural district, mixed media and project culture, dramaturgy, contemporary arts’ language and electronics. Time Based Arts.
Velvet’s structure becomes then a multidisciplinary space, which allows a daily work, open to both well-known artists and young talented artists. A unique place in Italy which unites a place like Velvet (and its audience) with its history ad public to the most advanced artistical researches and the club culture world.
Velvet Factory is curated by Roberto Paci Dalò, Thomas Balsamini, and Lucia Chiavari with the collaboration of Mario Lupano, Leonardo Montecchi and the consultation of Pier Luigi Sacco, one of the most renowed worldwide expert about the “creative city” and the cultural district.
Velvet Factory is a place of hospitality created starting from a network of art, science and education structures based in Rimini, with the partnership of the institutions: Associazione Slego, Giardini Pensili (performing arts / art / music / cinema), L’Arte dell’Ascolto (label), Scuola J. Bleger (school of prevention) and Università di Bologna – polo di Rimini (Corso di laurea specialistica in Sistemi di comunicazione della moda). These realities form the project’s operative centre which is supported by art groups, indipendend spaces, educative centres, institutions, festival and media. A project in which cultural, artistic, social and educative aspects are linked together. A training place as well.
Velvet Factory wants to be a meeting place for Europe and the Mediterranean, involving artists coming from the cities which overlook this sea, with a particular attention for the other coast of the Adriatic Sea.
Starting from music and sound, Velvet Factory works in particular on those forms of art which have in time their main medium of research and creation. The laboratorium happens in both physical space and electronic space, and through electronics and digital techology innovative works will be created, also in the web. A transreceiving station which produces radio, streaming and colaborative project which mixes different media and places in the world.
Velvet Factory is a place for artists who create works of dance, music and theatre. Living in residencies, the hosted artists are able to use the Factory’s technologies to work on their projects, interweaving the spectacle and its multimedia expantions. . A meeting between contemporary arts and pop cultures where the works created will eventually find a presentation to the Velvet’s vaste public (on average 12,000 people per month and about 180,000 yearly).
Velvet Factory want to be also a service for the territory, to celebrate the large amount of artists and creators which transit or reside there. Here’s how artists coming from any art displine will be able to realize workshops open to the public, meetings, backstages, conversation and create materials in the Factory’s labs.
